Brown Sugar Babe reaches $21 million in gross revenue without outside investors

Maekaeda Gibbons’ fragrance brand Brown Sugar Babe crossed $21 million in gross revenue in 2025 after starting with a $300 investment. The company’s self-funded growth and flagship Atlanta store show how a Black-owned consumer brand can scale without venture capital.

• black-owned
• fragrance
• self-funded
• revenue
• atlanta